save for web

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5 steps to ensure your images look the best they can on the web.  Saving images for web is all about
balancing fast load time along with image quality.

1. Convert to sRGB – Most browsers render in the sRGB or similar color space
2. Add Contrast – This will compensate for the loss of contrast due to the smaller color space. (I leave
the blend mode on normal to also bump the saturation)  It should just be a small amount.
3. Resize – This will all depend on what size you would like the image to be displayed as.
4. Sharpen – It is important that this is done after resizing and at 100% screen view (double click on
the zoom tool) Keep this very minimal.
5. Save for Web – By going to File > Save for Web in Photoshop you can get a preview of the compressed
image based on the quality setting.
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{Image: Christy Schuler Studio}
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schuler_photoshopworkshop

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{Image: Christy Schuler Studio}
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christyschuler_custombrush

In honor of Valentine’s Day I’ve created some custom kiss brushes.  You can download the brushes
here or if you want to create your own set of brushes:
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1. Layer on the lipstick and leave some kisses on a white background – shoot each kiss separately
2. Bring the images into Photoshop and use Levels to force the whites to 255
3. Using Color Range (Select > Color Range) select the whites and adjust the fuzziness to taste,
say OK, then inverse the selection 
(Select> Inverse) – you may want to feather the selection
4. With the selection active go to Edit > Define Brush Preset – and save your brush!
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{Image: Christy Schuler Studio}
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christy-schuler-flip
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A great retouching tip I love to share was given to me by the incredible Paul Meyer.  Before you finish
retouching an image, flip the image and step away for a moment.  By looking at it from a different
perspective you may catch some things you were not seeing. To rotate your image in Photoshop,
hit the R key.

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{Image: Christy Schuler Studio}
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christy-schuler-lightroom-email
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This keyboard shortcut allows you to email your images directly from Lightroom.  There are a few
standard presets on the quality and size but you can also create your own.

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{Image: Christy Schuler Studio}
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christy-schuler-teepee-3
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This image wouldn’t be here if I didn’t ask a car full of people to make a u turn.   The u turn is
something very familiar to many photographers, but how often do we actually follow through with it?
While this image gives me a great deal of joy aesthetically, it is also now a reminder of what beautiful
things can happen when you are open and willing to alter your course for an opportunity.

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{Image: Christy Schuler Studio}
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christyschuler_thumbnail2
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A nice Lightroom tip is to use the + key in the Library module to increase your thumbnail size
and the – key to decrease your thumbnail size. In the Develop module these keys increase and
decrease your exposure by .10.

{Image: Christy Schuler Studio}

 

christy_schuler_pantone

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Pantone has announced it’s 2014 Color of the Year – Radiant Orchid.  According to Pantone this color
“inspires confidence and emanates great joy, love and health.”  The rosy pink undertones work well with
skintones and as an accent color looks beautiful with greys, beiges and neutrals.

{Image: Christy Schuler Studio}

 

schuler_books

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There is nothing better than a gift of inspiration.  Two books on my list this year are  It: Alexa Chung 
and Chloe: Attitudes.
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{Left: Chloe: Attitudes, Right: It: Alexa Chung}

 

schuler_megfish_holiday

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My dear friend Meg Fish has released the most beautiful and inspiring holiday issue as part of her
book series.  This 40+ page issue is full of stunning holiday imagery, inspiration, diy advise and a
holiday card template.  Everything Meg touches is so beautiful and this is no exception!
You can preview the issue here.

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{Image: MegFish & Co}

 

christyschuler_workflow

 

Here are a few workflow tips to keep your asset management flowing smoothly.
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1. Practice the 3-2-1 method – 3 mirrored backups, using 2 different media, and 1 offsite backup
2. Convert your files to DNG in the Library module, not on import, to verify the files are not corrupt.
3. Use a single catalog and KEYWORD!  This will ensure a simple, easy way to find your images.
4. Specific workflows may vary by photographer but the key is to be consistent with your workflow.
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Download this checklist as a guide to ensure your files have been properly managed.
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{Image: Christy Schuler Studio}

 

 

 

inspiration

schuler_isabelmarant

 

The Isabel Marant Spring 2014 collection has me incredibly inspired.  The color palette, the sweet mixed
with a little edge, and I’m a sucker for ruffles.  I will definitely be heading into Diani when these pieces
arrive.  You can check out more of my inspiration on Pinterest and the entire spring collection here.
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{Image: style.com}

 

christy_schuler_workspace
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This is a Photoshop workspace tip I picked up from Julieanne Kost this summer at an Adobe Educators
Summit.  Instead of placing your palettes all the way to the right, dock them to the left next to your
toolbar.  This way you don’t have to travel so far.  After years of  having the palettes on the right it felt a
little odd at first, but once I got used to it I’m surprised I didn’t think of it sooner.
To save the workspace go to Window >Workspace>New Workspace…

 

{Image: Christy Schuler Studio}

 

 

hidden

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Spending a little time this week partially in front of the camera…

 

 

{Image: Christy Schuler Studio}

christyschuler_blendmodes
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A few keyboard shortcuts when you want to place a layer on a specific blend mode.  Make sure to be in the
move tool, otherwise you will be giving your brush based tool it’s own blend mode.

 

{Image: Christy Schuler Studio}

 

 

christyschuler_contouring2

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Check out a little contouring demo over on the Brooks Institute blog

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{Image: Christy Schuler Studio}

 

christyschuler_emerald-

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A splash of Pantone’s 2013 Color of the Year – Emerald.
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{Image: Christy Schuler Studio}

 

schuler_anthropologie_snow

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A new year means new opportunities, new beginnings, and a chance to look forward to all the beauty
2013 will bring!
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{Image: Christy Schuler Studio}

 

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There is some really beautiful imagery in this month’s Anthropologie catalog. I especially love the addition
of falling snow to the images.  To create your own falling snow in Photoshop…. 1. create a blank layer
2. fill with black 3. add noise 4. add contrast to the noise 5. motion blur or simply blur the layer
6. place on the screen
 
blend mode.  Repeat this on new layers changing the size and position of the snow,
blur amount and opacity of the layer to
 
add depth.  There are also a number of actions and brushes for
snow you can download or shoot your own snow elements.

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{Image: Anthropologie}
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Download these free Photoshop calligraphy brushes from the lovely Besotted Blog.

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{Image: Christy Schuler Studio}
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